Before there was Grumpy Cat or cat memes we only had Nine Live Morris The Cat commercials to look forward to. Morris the Cat was the mascot for Nine Lives from the ’70s through the ’80s. Known to be the “world’s most finicky cat” with snarky voice-over comments.
The first Morris The Cat was discovered by Bob Martwick in 1968 at the Hindsale Humane Society in the Chicago area. Martwick worked at the Leo Burnett advertising company where Morris was featured in 58 television commercials from 1968 to 1978. Morris was Martwick’s family pet.
John Erin was the voice for Morris and also He-Man in He-Man and the Masters of the Universe.
The original Morris died in 1978. Since then there have been 2 other Morris cats, all were rescue cats.